In an era of unprecedented change when enterprises need technology to accelerate productivity, improve visibility of work, and connect strategy to delivery, one solution delivers a 285% ROI, according to Forrester. That solution is Workfont, the subject of a commissioned Total Economic Impact™ (TEI) Study, conducted by Forrester Consulting on behalf of Workfront—an in-depth analysis of the potential cost savings and benefits of technology deployed by leading businesses.

Marketers are trying to build brands and drive demand in a tumultuous business environment. How are high-performing marketing teams managing to unleash creativity against all odds in an environment of constant disruption and change? Workfront CMO Heidi Melin analyzed 2020 Global Marketing Report data and talked to Jennifer Johnson, the Director of Global Marketing Programs at Informatica, to find out.

Director-level is the point in the organizational chart in which C-suite visions of transformational change meet the hard reality of how it will be delivered. In his final article for a three-part series for Forbes, Workfront CEO Alex Shootman explores digital transformation dynamics from a director's perspective.

With fast-changing markets, fragmented teams, and unprecedented business disruption, how can enterprise work management help leaders maintain productivity on the right work? Scott Lee, Workfront VP of Product, says a three-part framework centered on agility, alignment, and autonomy can help guide work management strategies.

Phil Oster, VP of Technology at John Paul Mitchell Systems (JPMS), talked to us over Zoom about his company's extraordinary response to the pandemic—including a $4 million salon stimulus package and hand sanitizer production line—and tips for adapting to constant change, like relying on enterprise work management to reduce anxiety levels while keeping teams productive.

Customer experience as a strategic business pillar is a two-edged sword. On the one hand, it's an opportunity to seize market share; on the other hand, the digital dynamics driving the opportunity tend to stymie organizations. Read about how Workfront and Rego Consulting, an industry leader in project and portfolio management and 2020 Workfront Partner of the Year, partner to help Adobe achieve the full benefits of today's digital dynamics.

SVP of people and culture Laura Butler shares how leaders can take an inclusive approach to virtual meetings, reduce unconscious bias, and ensure every voice has an equal chance to be heard.

With Pride parades canceled or delayed, we wanted to look back on Workfront’s participation in past events, like the Utah Pride Festival, to celebrate our ongoing commitment to creating a welcoming workplace where everyone knows and feels that they belong. Here's why we march.

Now more than ever, business leaders are hearing the clarion call of digital transformation, but how does talent at different levels of the organization respond? In the second of his three-part series for Forbes, Workfront CEO Alex Shootman answers this question from an SVP's perspective.

It has been one week since our first virtual Leap event. Now you can view the keynote and breakout sessions on demand or drop into the Networking Lounge or Experience Zone. Whether you’re already part of the Leap virtual experience or just joining now, we’ve curated our top five favorite breakout sessions (so far) for your viewing list.

Our 2020 Lion Award winners are the most innovative, results-oriented work management pioneers among our customers. Learn about the remarkable impact they're having on everything from employee experience to business outcomes. Congratulations to our winners.

Who better to guide creative teams through digital transformation in today’s turbulent times than a global business that’s got remote working expertise in its DNA? IO Integration, a 2020 Workfront Partner of the Year, writes about its winning partnership with Workfront and nine trends behind its clients’ transformational change.