Having attended Adobe MAX six times over the last 16 years, Workfront’s Ben Child, whose rallying cry to creatives is “more zen,” considers this year’s MAX the most insightful and thought-provoking so far. Here’s why.

With so much competing advice out there for maximising personal and team productivity, Workfront marketing vice president Jada Balster cuts through the clutter, sharing advice for not just getting more work done, but getting the right work done.

Using 2020 State of Work report data, Workfront CTO Steve ZoBell shares how the most successful enterprises are conquering the complexity of modern work.

Workfront recently attended one of the most important meetings of IT minds: the 2019 Gartner IT Symposium/Xpo™. After spending several days with CIOs and IT leaders immersed in technology trends impacting how we work, we identified three future of work insights worth sharing.

In today’s knowledge economy, every aspect of work is undergoing a massive transformation—who is working, where they work, what tools they use, how they divide the work, and even when they work. Steve Cappellucci offers five practical ways business leaders can bridge the distance between work and the why behind it.

In a world that's increasingly global, diverse, dispersed, and digitally driven, we need to change the way we think about and measure work, writes Richard Whitehead, director of product and platform marketing at Workfront. Whitehead outlines five work performance indicators (WPIs)—mix, velocity, engagement, quality, and capacity—that will arm modern enterprises with the information they need to gain a competitive edge in a rapidly changing world.

Throughout history, every new technological innovation has been met with a measure of fear and resistance—from automobiles to ATM machines to artificial intelligence. Predictions of widespread unemployment proliferate with each new innovation, only to die down as new and different kinds of jobs are created. Richard Whitehead, a veteran tech leader who has been through this cycle a few times now, shares his five top forecasts about the future of work as the digital revolution marches on.

Good planning is the foundation for every great project or initiative. However too often, teams jump into execution without doing that essential up-front work. Workfront's Sr. Director, Product Business Operations Jennifer Moore discusses how leveraging a work management platform can make strategic planning simple, and keep teams focus on the most important work.

No one is surprised when they hear that great and differentiated customer experiences (CX) happen when employees are having great experiences of their own. But what might be surprising is what employees really value in the workplace. It's not free sodas and snacks. It's not even benefits or pay (although those are important). Capgemini's Joo Serk Lee discusses the elements that make work matter to employees and the surprising benefits for companies.

Lauren Newman, Product Development Systems Manager, at LaCrosse Footwear leads a diverse and dispersed team of people facing familiar challenges: work requests that come in from every possible direction, in every imaginable format; confusion over priorities and project status; and data that lives in too many different places, leading to little or no transparency. Read how Lauren and her team transformed their process by applying work management principles and technologies.

By Scott Lee VP Product Management at Workfront

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As companies race to digitize every aspect of their business—from development to marketing to supply chain and customer experience—they simultaneously have to accelerate the speed at which they conduct business. This is no easy feat.

Digitizatio

Enterprises are deep in the throes of digital transformation. Last year alone we collectively spent well over $1 trillion on these efforts, and this year it looks like we'll double that. The impact of these investments extends far beyond our tech stacks, into the DNA of our workplaces. Brendan Bagley, IT Project Manager at Pennsylvania State University, and Chris O’Neal, Product Marketing Manager at Workfront bring a real-world perspective on the ways digital transformation is affecting the foundations of how people work.