T-Mobile delivers on its promise to change wireless for good.
Marketing’s work management strategy provides a clear connection to a great customer experience.
A better way to keep work connected.
T-Mobile marketing turned to Workfront to help create a centralized work management platform that would provide the efficiency, visibility and cohesiveness essential to deliver a seamless customer experience.
In less than two years since deploying a work management platform with Workfront, T-Mobile has:
- Scaled its platform to meet the 200% growth of its organization
- Achieved 80% growth in active participation in the centralized platform
- Reduced duplicated work and swirl with an intake governance model
- A framework to serve lines of business in a defined and cohesive model
As America's Un-carrier, T-Mobile serves more than 84 million customers and has consistently been ranked #1 by J.D. Power for both purchase experience and customer care.
Inconsistent processes made it difficult to deliver unified customer experiences to T-Mobile’s growing customer base.
A proven framework to support an aggressive growth strategy.
“Enterprises are changing and everybody has to adapt at the same time. We can help people understand what that looks like.”
—Kelsey Brogan, Director of Integrated Program Management
Focusing on the right work at the right time.
“We’re able to deliver consistency across all our platforms and bring our messaging to life."
—Peter DeLuca, SVP, Brand Marketing and Communications
“I love the collaborative nature of Workfront. We’ve come together as a team.”
—Dana Hawkins, MarComm Operations Program Manager
Business has never been more complex. The State of Work report shares insights from more than 3,700 knowledge workers worldwide.
You have the power to unify your marketing team. See how Workfront helps enterprises plan for the future.