Does the work require big idea thinking? Is it an update of an existing campaign? Or does it simply need a content change? Managing marketing projects based on the type of effort involved is important to achieving the benefits of agility.Read more
Get Workfront blog updates straight to your inbox.
Fix content workflows: 4 ways to streamline content marketing
No matter what kind of marketer you are, certain challenges are universal. The pace of content is relentless and customers expect higher levels of personalization. Here are four ways to fix content workflows and streamline content marketing.
State of Work report: Employees more invested in work than ever — expect the same in return
New study from Workfront and Adobe offers insights for employers looking to drive employee engagement in COVID age of digital transformation.
3 reasons to take the leap—and attend Adobe Summit
The content you loved at Leap is now part of a dedicated Collaborative Work Management Track at Adobe Summit, with dozens of sessions devoted to Workfront’s role in powering the people and processes behind digital work—and a super session led by Alex Shootman.
Discover the future of work management at Adobe Summit
Adobe Summit content will pick up where Leap—Workfront’s annual conference—left off in 2020. Attendees will hear from current Workfront customers and joint Workfront/Adobe customers, including Monique Evans, Workfront systems analyst for Stanley Black & Decker and Nick Zappas, senior manager of project management at The Walt Disney Company.
How JLL’s ePMO optimized project operations for 11,000+ users
Optimizing project operations is no easy feat, but a global professional services and investment management firm with 93,000 employees is having remarkable success thanks to its relentless focus on data standardization, automation and integration, and change management best practices.
3 keys to making 2021 your comeback year
Tech leaders who embrace this digital-first mindset and want to position their organizations for a comeback year (or even a comeback decade) must understand and embrace three key trends.
CIOs—Make these 4 mindset shifts to transform digital work
2021 is the year of the comeback. Market commentators see huge potential for renewed growth and opportunity in the year ahead. As businesses shift their technology investments to embrace digital transformation, what can CIOs do to lead the comeback for their organizations?
3 ways to optimize your work for a digital world
Now is the perfect time for tech leaders to build on what we’ve collectively learned and prepare for a comeback decade, in part by embracing a “digital-first” mindset. Here are three ways to power the future of digital work with work management technology.
2021 Lion Awards celebrate leaders reshaping the future of digital work
The Workfront Lion Awards, by Adobe, honor our most outstanding customers—work management leaders who are revolutionizing how work gets done and having a measurable, positive impact on individuals, teams, and entire organizations. Winners will be celebrated at the Adobe Experience Makers Awards gala.
How millennials shape their jobs: A meme-free guide to generations in the workplace
Building the right culture has always been vital. And now, ensuring the workforce has access to the right technology and an optimal digital work experience is critical too.
Agility matters to your business more than ever—here's how to get it right
Even before the pandemic, around 90% of organizations had implemented some Agile methodologies into their operations. But the sudden switch to remote work required businesses to switch from “doing” Agile to “being” agile. How do businesses achieve agility in our disruptive digital age? Here are three steps for success.
4 ways to power digital work with a marketing system of record
As we accelerate out of crisis mode, it’s time to turn our attention to empowering digital resilience and maintaining business agility. And marketer teams that leverage a marketing system of record will be well positioned to power—and optimize—digital work.