Marketers pride themselves on mastering their discipline; advertising, branding, digital marketing, and more. We’re relentless in our pursuit to optimize and improve because we know the potential impact the smallest shift in response or conversion rates can have on our business.
And yet, even with all of the tools and expertise, the productivity of marketing teams is worse than ever. And most marketing teams don’t even think about how crazy their work life is, because that’s the way it’s always been.
The reality is work is difficult to track across teams and ultimately marketers get burned out from the chaos of it all. It is time to step away from the crazy and eliminate the chaos of work.
In this webinar, learn how to:
- The negative impact chaos has on your team’s productivity and the value you will experience as you improve it
- How to recognize the symptoms of marketing mayhem and eliminate its root causes
- How to approach managing marketing work as a discipline that incorporates people, process, technology, and best practices
- Actionable best practices that will help you immediately improve your team’s productivity
About the presenters
EVP of Strategy and Product
As former Chief Marketing Officer (CMO), Bryan leads the development of a best-in-class marketing team to create awareness and demand for Workfront’s leading work management solutions. As a leader in marketing, innovation, and strategy, Bryan is focused on delivering break-through results for Workfront and Workfront customers. <br/><br/> Bryan has held marketing and product leadership positions at a number of technology companies, including six years at Microsoft, where he led the global product management and marketing teams for Microsoft Dynamics CRM. Prior to Microsoft, Bryan held a variety of product and marketing leadership roles at technology companies. With experience launching and marketing SaaS solutions into 40+ countries, Bryan has a unique perspective of marketing on a global scale.
Who should watch this webinar
Marketing and Creative Professionals who are interested in eliminating the chaos traditionally associated with marketing projects, campaigns, and activities.
Fill out the form and watch this on-demand webinar now.
"Marketing teams are in a world of hurt, but they don’t recognize it. We work in ugly every day and we don’t think about it because we are used to it."
Bryan Nielson, Chief Marketing Officer