Here’s your second chance to catch this popular tech session from HOW Design Live 2015: As marketing environments change and evolve faster and faster, creative and design teams can feel hard-pressed to keep up. We may feel like we’re living paycheck to paycheck, and any last-minute catastrophe can bankrupt our team and send it spiraling out of control.
David Lesué experienced that terrifying feeling first-hand when his lean, mean, agile creative team was hit with the monumental task of rebranding their company’s name, brand, and creative assets in an extremely short time frame. Luckily, the team was well positioned to handle the incoming flood with minimal disruption to their work-life balance because they had already developed a killer formula to future-proof their team against massive creative projects such as a company rebrand.
Learn how in this tech session as David shares these tips to help you future-proof your design team by:
- Finding your rhythm.
- Doing the math.
- Getting naked.
About the presenters
David Lesué has worked professionally as a graphic designer/art director/creative director/interaction designer/user experience designer for the last 15 years. He has worked for Omniture, RiSER, Brigham Young University, and Adobe. David currently leads the efforts of the creative services team (Web, print, and video) as the Creative Director for Workfront.