Run marketing better so you can do better marketing. Allocadia marketing performance management helps you plan, manage spend, and measure results so you can deliver optimal impact on your business.


The recognized leader in Marketing Performance Management (MPM), Allocadia serves more than 150 customers and thousands of users, and manages billions of marketing dollars.

Allocadia gives marketers a single collaborative cloud platform to create and manage budgets, track spend, and get a results-based view of marketing performance against corporate objectives.

As leaders in MPM, Allocadia gives modern marketers a new way to plan, manage and evaluate marketing performance without painful spreadsheets. And because it connects to marketing, CRM, and finance systems, Allocadia delivers a single system of record for marketing teams.

Allocadia gives CMOs unprecedented visibility into their investments and returns to help them make strategic decisions. Not only that, it produces hard data on how marketing teams are driving revenue and impacting the business.

How Allocadia integrates with Workfront as part of MarTech Stack

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Contact: Allocadia Partner Network

Email: [email protected]


Phone: 604-639-5736

Additional Contact: 

Contact: Isaac Smith

Email:  [email protected]



Key Resources: 

Key Use Case Expertise

Key Integrations or Connectors: 

  • CRM Systems: Salesforce, Microsoft Dynamics
  • Marketing Clouds: Oracle, IBM Watson Marketing, Marketo, Adobe Marketing Cloud, Salesforce
  • Procurement: SAP Ariba, Procurify, Coupe
  • Finance: Oracle, SAP, Sage, NetSuite, Intacct, Microsoft Dynamics, Host Analytics, Anaplan
  • Business Intelligence: SAP, IBM, Tableau, Power BI, Datorama
  • Learn more

Key Vertical/Industry Expertise: 

  • Technology
  • Manufacturing
  • Finance
  • Healthcare

Regional Coverage:

  • North America