4 Steps to Operationalize Marketing Work

Figuring out the right balance between work to be done, when it should be prioritized, and which limited resources to use, can be one of marketing’s biggest challenges. In addition, you’re being asked to get more work done and to do it faster, when teams are operating in silos, processes are all over the place, requests are coming in fast and furious, and you often don’t know the true capacity of your team so you can properly make assignments without burning people out.

Modern marketing work requires modern workflows, and operationalizing those workflows is critical to be most effective and to scale your resources with the amount of work you’re expected to do. ­

Join Mayer Becker, Principal Consultant at Zee Jay Digital and Cameron Masters, Strategic Program Manager at Workfront where they’ll discuss proven methods and strategies to help your team manage digital work processes with greater speed and efficiency—so you can gain more time to do the job you were hired to do. In this webinar, you’ll learn how having the right balance of process and workflows can:

> Increase on-time deliver
> Ensure consistent, high-quality work
> Reclaim time for innovation and creativity
> Put into action your own workflows, so can make sure the rest of the organization is effective and streamlined

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Mayer Becker headshot

Mayer Becker

Principal Consultant
Zee Jay Digital