Jason Falls
Author

Jason Falls

Jason Falls is a digital strategist whose work has touched a number of large brands including Maker’s Mark, AT&T, Cafepress and Humana, to name a few. He has co-authored two books and is a professional public speaker. Jason focuses on digital marketing with a specific niche expertise around social media and content marketing. Jason’s day job is as senior vice-president for digital strategy for Elasticity, an integrated digital marketing agency based in St. Louis.
Posts by Jason

The Oscar Madison Guide To Managing Your Work

Today’s marketing world almost requires professionals in it to be not just plugged in, but highly organized, overly detail oriented and malleable enough to move from task to task in lightning speed, never missing a beat, a deadline or a task at hand. If you’re an Oscar Madison, managing your workload in this environment can be a problem. (Let’s take a culture break for a moment to bring our younger readers up to speed. Oscar Madison was the laid-back, slovenly half of Neil Simon’s The Odd Couple, played by Walter Matthau in the 1968 film. The play and movie captured the... Read More