Showing posts from category:


Please Don't Go: 5 Ways to Reduce Employee Turnover

How much is employee turnover costing your organization? Way too much. The costs quickly add up when you take into account the hours of lost productivity before an employee leaves, the time spent filling the vacant position, potential overtime from managers and coworkers to compensate for the missing position, time spent on admin and hiring tasks, and the hours of lost productivity while training a replacement. “Expert estimates on turnover costs vary largely because there are numerous factors (industry, location, skill set, years of experience, salary, etc.) that can be considered,” says Chris Thomas, president of the Intrepid Agency in Salt Lake... Read More

What's the Difference Between Creative Directors and Creative Leaders?

Since 2007, Mad Men has given the world a front row seat to the life of a creative director. Lead character, Don Draper, makes being a creative director look easy—even glamorous. And though Draper seems to gain respect from his team due to his natural creative genius, they generally tend to fear and despise him as a person. Personally, I think Don Draper is a great example of how a creative director can be a fantastic director, but a terrible leader. Andrew Lincoln, creative director at Crispin Porter & Bogusky, describes being a creative director in these words: "Basically,... Read More

5 Questions: How Metrics Help Management Understand Your Contributions

How is your team doing today compared to last year or three years ago? Is your team making progress, treading water, or actually backsliding? How are the individuals on your team performing? It’s easy to say, anecdotally, that everyone seems busy and happy in his or her position and that the work is generally getting done on time. But if you don’t know the answers to these questions with any certainty, not only will you be an ineffective manager, you’ll also be unable to provide an accurate picture to those who wield the real power in your organization—upper management. As a team leader or... Read More

6 Ways Managers Can Be Better at Recognizing Team Accomplishments

Do employee rewards programs really make a difference to a company’s overall health? Or are they just touchy-feely HR initiatives that are nice to have but don’t do much to truly improve employee satisfaction or reduce turnover? Let’s start with three facts that you may already know—or could perhaps guess from your own corporate experience: The vast majority of employees (91%) rank management’s recognition of their job performance as important or very important. An employee’s relationship with his direct manager often has the biggest impact on his job satisfaction. Employee turnover is expensive, from 50% to 200% of an employee’s annual salary. The proof... Read More

Creative Project Management: How to Prove the Value of Your Creative Team

When it comes to creative project management, value is the one thing every creative team should be focused on. Proving the value of an in-house creative team is about making sure that your writers and designers are always working on the right work. It's pulling reports and data. It's showing executives that your creative team really does add value to the company. Unfortunately, when all of your work is kept in different tools and your collaboration is out of context, finding the information you need can be a lot like feeling around in the dark for the light switch. When work... Read More

1 2