Foolproof Case Study



  • Manual project planning
  • Lack of insight into employee utilization
  • Time-consuming reporting


  • Doubled forward visibility of people allocation
  • Increased project and portfolio visibility
  • Saved 40 hours in reporting time

Workfront Marketing Work Management solution enables U.K.-based experience design agency resource manager to double the capacity of people and projects

Juggling a variety of fast-paced projects for many clients can be a resourcing nightmare for a design agency. Yet profitability depends on having the right staff working on the right projects at the right time. At Foolproof, manual resourcing and project planning made it challenging to accurately forecast utilization and project schedules. After deploying the Workfront Marketing Work Management solution, Foolproof improved project visibility and its utilization can now be forecast four-weeks out within 10% accuracy.

Founded in 2002, Foolproof employs more than 100 people across its three offices in the UK and Singapore. As an experience design agency, Foolproof works with some of the world’s largest and best-known brands such as HSBC, Shell, EasyJet, Nationwide and Eli Lilly & Co on complex design challenges. The agency manages approximately 300 projects per year in its studios, with 100 projects underway at any given time.