Driving digital transformation: How Healthgrades streamlined processes and increased efficiencies to drive their business.

Department

Marketing

Industry

Business Services

Location

Denver, CO

Website

healthgrades.com

Challenges

  • Multiple office locations around the world 
  • Digital transformation underway
  • Wanted to increase efficiency with reviews and approval 

Benefits

  • $28,960 saved annually in backup coverage by enabling users to see what others are working on and making it easier to batch re-assign tasks.
  • 40% reduction in production errors year over year.
  • $330k total savings annually in people hour
Healthgrades provides trusted information about physicians and hospitals so that consumers and providers can make more meaningful connections. In addition, the company supports more than 1500 hospitals and 400 health systems as they cultivate new relationships, improve patient access, and build brand recognition and customer loyalty.
As part of their ongoing efforts to deliver the highest quality work to their clients and streamline internal processes, Healthgrades partnered with Workfront to deliver an integrated digital proofing and project management solution.

Visibility that leads to flexibility.

Workfront gives Healthgrades the visibility they need to optimize marketing workflow. Now, the team knows where each project is and who is working on it. Instead of relying on a single person to notify people about whose turn it is to work on a task, the notification automatically alerts the next team member in line.

The result: $28,960 saved annually in backup coverage by enabling users to see what others are working on and making it easier to batch re-assign tasks.

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2019 Lion Award Finalist: Workfront Change Leader

Healthgrades is an innovative company that felt they could do more to innovate on internal business processes. To drive change in the organization, they implemented Kotter’s 8-Step Change Model. The result? A more balanced revenue split between print and digital and a successful transformation into the digital age.

See all the 2019 Lion Award Finalists
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