ON-DEMAND

Workfront Live: How Under Armour Uses Adobe & Workfront to Create a Seamless User Experience

In the competitive world of athletic apparel, brand is everything. For the Under Armour marketing team, maintaining a strong brand and standing out from the competition requires flawless execution and agility in a complex and fast-paced market.

Using Workfront and Adobe Experience Manager together, Under Armour has been able to automate metadata, asset delivery, and workflow management so teammates can spend less time on process, and more time being creative.

Presenters

Ben Snyder headshot

Ben Snyder

Product Analyst, Marketing
Under Armour
Kris Jenkins headshot

Kris Jenkins

Sr. Director of Strategic Technology Partners
Workfront