Postponing the launch of a new product can have a number of negative consequences on revenues—from reducing the window of revenue- generating opportunity to causing the product to become obsolete faster. For InterMetro Industries, time to market is critical to maintaining competitive advantage. Because missing an opportunity to introduce a new product at an industry event translates directly into lost revenue, InterMetro Industries implemented Workfront to improve visibility into its software development projects. Improved insight enables management to more accurately forecast delivery dates, manage budget, and mitigate risk.
InterMetro Industries is a global leader in connecting technology and engineering to provide innovative solutions for customers in industrial, commercial, and consumer markets around the world. The company is comprised of five business segments: Process Management, Industrial Automation, Network Power, Climate Technologies, and Commercial & Residential Solutions. Sales in fiscal 2013 were $24.7 billion.